Lead buying and campaign guides for insurance agencies, mortgage and business lenders, and financial advisors, built on published vendor prices and the official rules from CMS, the FCC, Meta and Google.
Every guide here judges a lead source by cost per issued policy, funded loan or signed client, not by price per lead. Start with the guide for your line, then use the compliance sections before you launch a campaign.
3 finance guides
Aged, web, transfer or your own campaigns? Price every Medicare lead against the 2027 CMS commission cap, with the AEP rules that changed on October 1, 2026.
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Aged, exclusive or live transfer? Published final expense lead prices, the cost per issued policy behind them, and when running your own campaigns wins.
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Aged, shared, exclusive or live transfer? Compare life insurance leads by cost per issued policy, with published prices, 2026 consent rules and the Meta limits.
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