Real results from a thriving partnership
HOW PREMIER KITCHENS
SCALED TO 7 FIGURES
64
Consultations Booked
34%
Close Rate
$407K
Contract Value
2
Showrooms Now
Mor Romano
Growbi CTO
Premier Kitchens was already doing great work, they just needed the right people to see it. We built a visual-first ad strategy that generated 64 consultation requests in month one, with an average project value of $18,500.
Tailored Sales Strategies for Your Success
WE BUILD A CUSTOMIZED SALES STRATEGY
Goal
Attract affluent homeowners planning premium kitchen and bathroom renovations
Services
Full kitchen remodels, bathroom renovations, custom cabinetry
Avg. Job Value
$12,000 – $45,000 per project
Campaign Details and Insights
ABOUT THE CAMPAIGN
01. The Background
Premier Kitchens had stunning before/after portfolios but no digital strategy. Their competitors were outbidding them on Google while they relied solely on home shows and Houzz listings.
They needed a way to get in front of homeowners at the exact moment they were planning a renovation.
02. The Strategy
We created stunning before/after video ads and carousel campaigns showcasing their best transformations. A dedicated landing page with a "Get Your Free Design Consultation" offer drove conversions.
Every lead received a personalized follow-up call within 10 minutes, walking them through the design process before their in-home visit.
03. The Results
Premier Kitchens booked 64 design consultations in the first month, converting 22 into signed contracts. Total contract value exceeded $407,000 in 90 days. They've since opened a second showroom.
$407K+
Signed Contracts in 90 Days
Over the last 90 days
THE RESULTS
64
Consultations Booked
34%
Close Rate
$407K
Contract Value
Premier Kitchens in brief
AT A GLANCE
- Business
- Kitchen and bathroom remodeler
- Services
- Full kitchen remodels, bathroom renovations, and custom cabinetry
- Average job value
- $12,000 to $45,000 per project
- First month
- 64 design consultations booked
- Signed work
- 22 contracts, over $407,000 in contract value in 90 days
- Since then
- A second showroom
Where things stood
THE CHALLENGE
Premier Kitchens was already doing great work. It had stunning before and after portfolios, but no digital strategy to put them in front of the right people.
Its marketing relied on home shows and Houzz listings, while competitors were outbidding it on Google. Homeowners actively planning a renovation were finding other remodelers first.
The goal was to attract affluent homeowners planning premium kitchen and bathroom renovations, and to reach them at the exact moment they were planning the project.
The work, step by step
WHAT WE CHANGED
A visual-first ad strategy
We built the campaigns around the company's strongest asset: its finished work. Before and after video ads and carousel campaigns showcased the best transformations, so homeowners could see the result before they ever spoke to anyone.
A dedicated consultation landing page
Ads led to a dedicated landing page with a "Get Your Free Design Consultation" offer. A design consultation is a natural first step for a large project, and it gives the homeowner something concrete to ask for.
Personal follow-up within 10 minutes
Every lead received a personalized follow-up call within 10 minutes. The call walked them through the design process before their in-home visit, so each visit started with a homeowner who knew what to expect.
Built for high-value projects
With projects ranging from $12,000 to $45,000, the campaign was built for quality conversations rather than quick quote requests.
Where this fits in our process
HOW THE GROWBI PROCESS APPLIED
In the Growbi System, every lead has an owner and a clear next step, and booking is part of the measurable lead journey. Appointments are tied back to the campaigns that produced them.
For a remodeler, the next step after a lead is the consultation, and the step after that is a signed contract. Premier Kitchens' fast, personal follow-up call is that structure applied to a high-ticket sale: the lead is contacted quickly, prepared for the visit, and moved toward a decision.
Our home services marketing page explains how we apply this to remodelers and other home service companies.
Reading the numbers
WHAT THE RESULTS MEAN
Premier Kitchens booked 64 design consultations in the first month, with an average project value of $18,500. Of those, 22 turned into signed contracts.
Total contract value exceeded $407,000 in 90 days, with a 34% close rate. For a business that had no digital strategy before, that is a new and measurable source of revenue.
The company has since opened a second showroom.
Practical takeaways
WHAT OTHER REMODELING BUSINESSES CAN TAKE FROM THIS
Lead with your portfolio
Remodeling is a visual purchase. Before and after content shows homeowners what you can do better than any description.
Offer a clear first step
A free design consultation is easier to say yes to than a quote request for a large project.
Follow up fast and personally
A quick, personal call keeps your company top of mind while the homeowner is still comparing options.
Do not leave search to competitors
If competitors are outbidding you on Google, homeowners planning a project will find them first. Being visible matters most at the planning stage.
Common questions
PREMIER KITCHENS FAQ
Related reading
- Home services marketing
How Growbi builds lead flow and follow-up for remodelers and service companies.
- Why choose a home service marketing agency
What a specialist agency changes for contractors and service companies.
- How to choose a Google Ads agency for home services
What to look for when you hand your search campaigns to an agency.
- The Growbi System
How leads, conversations, appointments, and outcomes are tracked in one place.
READY TO GROW YOUR
REMODELING BUSINESS? LET'S TALK
We help kitchen & bath remodelers attract premium clients consistently.